Cetalus LLC is a TRANSFORMATIONAL MANAGEMENT CONSULTANCY FIRM.

We accept assignments ONLY where we believe we can provide TRANSFORMATIONAL BENEFITS, for example, securing a leading position in a key Geographic Group such as South America, or a key therapeutic group such as Diabetes. WE DO NOT ACCEPT ALL ASSIGNMENTS.

Cetalus combines INTELLECTUAL DEPTH and EXPERIENTIAL BREADTH with SUPERB PROJECT MANAGEMENT expertise to provide UNPARALLELED support for our Principals and their Clients.

Our experience base includes:
ANIMAL HEALTH - Facilitated leadership for low market-share business with strategic acquisition
COSMECEUTICALS - Pilot launch in world's most famous luxury store in Europe
FUNCTIONAL FOODS - Launching specialty nutraceuticals in medical foods
HUMAN PHARMACEUTICALS - Continental launch for international anti-diabetes company
NUTRACEUTICALS - Repositioning of specialty nutraceutical as OTx for global leadership

We aim to provide HANDS-ON support from PROSPECTING to SUCCESSFUL COMMERCIALIZATION. More often than not during the course of projects, we face unexpected obstacles, for example, change of company ownership and priorities, a huge drop in market prices, Zone IV product stability issues, etc. Under these EVER-CHANGING CIRCUMSTANCES, Cetalus helps prevent projects from being DE-RAILED by searching for COMMON GROUND and suggesting COUNTER STRATEGIES based on our practical experiences.

We are grateful to be working with BEST IN CLASS products and 1100 Human Pharmaceuticals (Rx, OTx, OTC), Nutraceuticals, Functional Foods, Cosmeceuticals and Animal Health Companies in 40 COUNTRIES and trust that we provide SUPERIOR VALUE in our STRATEGY, LICENSING and ACQUISITION, and NEW MARKET-ENTRY projects.